Saturday, May 3, 2014

Skilfully Balance Transparency vs Privacy in Business

5/3/14

One of the most exciting things about JWMI MBA training is the numerous frameworks we are exposed to that have been tried and tested in various business situations. These frameworks are deeply insightful, save time and could save companies, careers and jobs. I find them to be precious and exciting.

Jack & Suzy Welch have come up with yet another amazing framework this week for masterfully handling a complex business question: when to open up and talk and when to zip it in business ? Reading their LinkedIn article one walks away with an incredibly handy framework  that can be gainfully deployed in appropriate business situations.

Before I present the key points from the article, I must add a word about frameworks and techniques. There are not enough case studies or books that can be written to cover every business situation and prepare a business person completely. The training can only be taken as a starting point for thought leadership.

The Indian philosopher Jiddu Krishnamurti (JK) cautioned about the bias from conditioning of human thoughts. "freedom from the known" is key to approach reality more completely rather than with smaller fragments of truth.

There is a similar  parallel in martial arts. No amount of exotic techniques can adequately prepare the practitioner to deal with unceasingly complex reality.  Bruce Lee,  profoundly influenced by JK, created Jeet Kune Do with "the way of no way" as the center principle. Too much of any style could mean too much  of thought-conditioning and that could prove to be the undoing in the ultimate battle.

It is, to me, all about balancing the known and the unknown.
Dr DP

Skillfully balance Transparency vs Privacy, good Public Relations vs Business Strategy

Rule#1 - When communicating financial information to the public (investors, analysts, media & social activists), be transparent
What to do - Disclose plenty of data, increase market insight and build trust

Rule#2 - When gaining marketplace advantage, maintain strategic privacy and take opponents by surprise
What to do - When a breakthrough in the works or a bold acquisition is under consideration, keep it confidential

Rule#3 - When employee-life-altering changes are to be made, let employees be the first to know
What to do -  When things go awry eg. plant closings, layoffs, massive changes in organization, do not keep employees in the dark
What not to do - Screw ups from Awful Leadership are more common in this situation: employees are taken by surprise and are confused by media that always seems to know more; managers don't have time to figure out what to do to whom; Trust is irretrievably lost.

Rule#4 - When facing a Crisis in Business, be completely open, fact-based and lead from the front
What to do - Don't be in denial; Don't make evasive statements; Don't say problem fully contained; never forget there are no secrets in such situations. Take responsibility, deep-dive for a fact-based response and over-communicate to win trust back.

Reference
Jack & Suzy Welch (2014)
https://www.linkedin.com/today/post/article/20140429041210-86541065-secrets-are-for-breaking-with-one-big-exception?trk=mp-reader-card